In addition to the resources here in the Community, the main Microsoft Advertising site (our sister site) is also a great place to find the information you need to be successful with your online marketing efforts.  If you’ve ever spent any time poking around over there, you’ve probably noticed that the content most relevant to small-to-medium business (SMB) owners is mixed in with information that’s more applicable to the agency/marketer crowd.  While there are some ...

Charlie Chaplin wasn’t just the greatest star of the silent film era; he also wrote, directed and produced more than 80 movies in a career that spanned decades and included such masterpieces as The Kid, The Gold Rush and Modern Times. He scored many of his pictures as well, and on at least one occasion served as an on-set hairdresser. Chaplin is also one of my creative heroes. Despite being an art-obsessed high schooler preemptively bored by anything in black and white, I borrowed a VHS tape ...

You can save yourself a lot of time and effort by addressing some fundamental differences between Google and Bing before you Import the account into adCenter. In this section you will  Remove exact match negatives from the Google sheet Address problems caused by the Google broad match modifier Removing Exact Match Negatives. In Google Adwords you can apply broad and exact matches to negative keywords in the same way as normal ones. As adCenter handles keywords differently these “exact ...

This is the latest in our series of YouTube highlights. Every couple of weeks, we bring you regular updates on new product features, interesting programs to watch and tips you can use to grow your audience on YouTube. Just look for the label “YouTube Highlights” and subscribe to the series. – Ed. This week on YouTube saw several new initiatives, especially in the realm of real-time content. Celebrities also embraced video this week to stand up for a good cause. Pencil us in What ...

One month ago, a massive 9.0 earthquake and one of the worst tsunamis in history struck northeastern Japan. Many people in the most impacted areas still have immediate needs for shelter and supplies, and we’re continuing to help by maintaining the Crisis Response page and building tools and resources related to the disaster. Since the crisis, people around the world have sent countless messages of hope and support to the people of Japan. Some of them showed sympathy for the victims. Others ...

Traditional trivia games have a rule that you can't cheat—you can't look things up in books, you can't ask your friends and you certainly can't ask Google. But what if there were a trivia game where you could not only ask Google, but were encouraged to do so? Imagine how difficult the questions would need to be with the power of the world's information at your fingertips. A Google a Day is a new daily puzzle that can be solved using your creativity and clever search skills on Google. ...

We’ve invested $168 million in an exciting new solar energy power plant being developed by BrightSource Energy in the Mojave Desert in California. Brightsource’s Ivanpah Solar Electric Generating System (ISEGS) will generate 392 gross MW of clean, solar energy. That’s the equivalent of taking more than 90,000 cars off the road over the lifetime of the plant, projected to be more than 25 years. The investment makes business sense and will help ensure that one of the world’s ...

(Cross-posted from the Google Docs Blog)Exactly one year ago, we launched a new version of the Google document editor, created from the ground up to take advantage of the latest capabilities in modern web browsers like Chrome. In particular, we baked in a way of supporting text features that aren’t natively included with browsers—for example, we added a ruler for controlling the margins, text that wraps around images to create eye-catching docs and discussions for a more collaborative ...

(Cross-posted on the Social Web Blog) Since we launched our URL shortener goo.gl last September, we’ve been lucky enough to build a thriving and growing community of passionate users who aren’t shy about letting us know when something could be better. We appreciate the feedback, and today we’ve completed a series of feature rollouts aimed at addressing your most common requests. Copy to clipboard Now you can easily copy new short URLs to your clipboard, a frequently requested ...

Spring is officially here. A time to get outside, try a new restaurant, plan a summer outing or purchase that big ticket item you’ve been eyeing all winter. While the economy appears to be looking up, people are still looking for new ways to save money and find the best deals. With that in mind, we invited Farnoosh Torabi a leading personal finance expert, author and TV personality to share her advice on some easy ways you can enjoy the spring season without breaking your budget. Bing Mobile ...

This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to a number of Analytics users. We’ll be giving access to all users soon. Sign up for early access. And follow Google Analytics on Twitter for the latest updates.We recently announced the new version of Google Analytics. If you’re one of the early users, you may have noticed that there is also a new help center dedicated to this latest version. You ...

Yesterday, Microsoft released security updates for Internet Explorer 7 that reduces the functionality of the In-Page Analytics report, which is currently in beta in Google Analytics. We’re working to restore full functionality for Internet Explorer 7 users, and will update this post when we have a fix. While no other components of Google Analytics are affected, you will need to use another browser to access the In-Page Analytics report. Internet Explorer 8 or 9, Safari, Firefox, or Google ...

With the 2011 NHL Stanley Cup Playoffs starting today, the time has come to make some predictions and if you’re a dedicated fan – scramble to get some tickets. Don’t worry Bing and FanSnap have you covered.  You can compare tickets from over 50 leading tickets sites, check out the view from the seat and quickly find a broad selection of tickets from multiple providers, directly in Bing. Below, we’ve included a snapshot of the hottest matchups for the playoffs: Vancouver ...

If you’re a business owner, Bing just got a lot more interesting. Today we launched the Bing Business Portal beta, a new service from Bing to help business owners create and control their online listing, making it easier for their customers to find them on Bing. With it, owners can even create deals and promote the offers on both the Bing desktop and mobile experience – for free. The BBP will replace the Bing Local Listing Center (LLC), and all existing listing on LLC have been ...

Hollywood expert and TV personality Maria Menounos, is launching her first book, The EveryGirl’s Guide to Life to help every girl make decisions on how to live their best life. In this must-have A-Z guide, Maria shares all the tips and secrets she's learned from the biggest experts in the world to the biggest stars in Hollywood. Bing is the exclusive destination for a series of over 40 videos featuring Maria sharing her secrets on every day decisions spanning a range of topics from travel, ...

This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to a number of Analytics users. We’ll be giving access to even more users soon. Sign up for early access. And follow Google Analytics on Twitter for the latest updates.Real Analytics ninjas use goals. Google Analytics has always had URL Goals (when a visitor reaches a specific page). In 2009, we added Engagement Goals to track success metrics around ...

Social media is all the rage right now; it seems like every day there’s some announcement of a better, faster, more efficient way to stay in touch with the people and topics you’re most interested in connecting with.  While there’s no shortage of platforms, products and services designed with keeping you informed in mind, there’s something to be said for good old-fashioned email.  If Facebook and Twitter aren’t your cup of tea--or if you’ve already ...

From the outset, our goal with Bing has been to help you stop searching and start deciding. Whether it’s on your computer, smartphone, tablet or the form-factor of tomorrow, we’re constantly exploring new ways to optimize Bing to ensure you’re getting the most from your search experience. Today, we are pleased to introduce a brand new way to interact with Bing: Bing for iPad. Available for free download through the Apple App store, Bing for iPad goes beyond the traditional search ...

Did you know that your campaign may be pausing frequently due to budget depletion early in the day? You could have left eligible clicks and impressions on the table without knowing it. Coming this April, adCenter allows you better visibility into your...(read more)

We recently teamed with Rovio, the folks behind the cultural phenomenon, Angry Birds, to put a new twist on the birds vs. pigs saga. For a limited period, Angry Birds features search integration with Bing providing over a hundred clues to speed you through the levels and help squash the green swine. To celebrate the partnership, we’re giving away 25 Angry Birds plush toys. You may be asking yourself how you can get one. Today (April 6th), we’ll be tweeting 4 trivia questions from the ...